Data Beats Opinion

Thoughts & Interviews with experts who improve their business with data. Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

Latest Episodes

1

June 30, 2025 00:49:08
Why outbound sales just got interesting again

Why outbound sales just got interesting again

Outbound sales is undergoing a complete transformation — and most marketers are missing it entirely. In this debut episode of Data Beats Opinion, SegMetrics...

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15

June 22, 2022 00:33:34
Revenue Attribution and B2B Sales with Steffen Hedebrandt - Data Beats Opinion

Revenue Attribution and B2B Sales with Steffen Hedebrandt - Data Beats Opinion

Potent Quotes:Steffen Hedebrandt:  No. Even just for ourselves, I know, obviously, we do multi-touch tracking all itself, and just for a demo call to...

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14

June 08, 2022 00:39:00
SEO and Content Promotion with Alan Silvestri - Data Beats Opinion

SEO and Content Promotion with Alan Silvestri - Data Beats Opinion

Keith Perhac: Hello and welcome to Data Beats Opinion. I am Keith Perhac. And I'm here together with Alan Silvestri. He is the founder...

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13

August 18, 2021 00:41:23
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Turning a college hustle into a successful business with Thomas Smale

In this interview with Thomas Smale, you will learn:Smale's process for scaling your business up successfullyTips on how to maintain credibility and authenticity with...

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12

November 24, 2020 00:43:50
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Multi-touch Attribution Models with Dan Mcgaw

In this interview with Dan, you'll learn about:The importance of governanceThe significance of measuring your business's touchpointsWhy accepting imperfection is key to understanding the...

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11

September 15, 2020 00:57:01
Creating More Efficient SOPs with Say Gabriel

Creating More Efficient SOPs with Say Gabriel

In this interview, Keith and Say discuss:- The importance of modifying your typical checklist SOP- The differences and the benefits of both a top-down...

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