Data Beats Opinion

Thoughts & Interviews with experts who improve their business with data. Learn how to improve your marketing and revenue with straight-forward strategies you can do today.

Latest Episodes

August 04, 2025 • 00:50:33
The marketing strategy your competitors are too scared to try

The marketing strategy your competitors are too scared to try

Is comedy the secret to conversion copywriting? In this episode of Data Beats Opinion, SegMetrics founder Keith Perhac sits down with Lianna Patch (founder...

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1

June 30, 2025 • 00:49:08
Why outbound sales just got interesting again

Why outbound sales just got interesting again

Outbound sales is undergoing a complete transformation — and most marketers are missing it entirely. In this debut episode of Data Beats Opinion, SegMetrics...

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15

June 22, 2022 • 00:33:34
Revenue Attribution and B2B Sales with Steffen Hedebrandt - Data Beats Opinion

Revenue Attribution and B2B Sales with Steffen Hedebrandt - Data Beats Opinion

Potent Quotes:Steffen Hedebrandt:  No. Even just for ourselves, I know, obviously, we do multi-touch tracking all itself, and just for a demo call to...

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14

June 08, 2022 • 00:39:00
SEO and Content Promotion with Alan Silvestri - Data Beats Opinion

SEO and Content Promotion with Alan Silvestri - Data Beats Opinion

Keith Perhac: Hello and welcome to Data Beats Opinion. I am Keith Perhac. And I'm here together with Alan Silvestri. He is the founder...

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13

August 18, 2021 • 00:41:23
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Turning a college hustle into a successful business with Thomas Smale

In this interview with Thomas Smale, you will learn:Smale's process for scaling your business up successfullyTips on how to maintain credibility and authenticity with...

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12

November 24, 2020 • 00:43:50
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Multi-touch Attribution Models with Dan Mcgaw

In this interview with Dan, you'll learn about:The importance of governanceThe significance of measuring your business's touchpointsWhy accepting imperfection is key to understanding the...

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